Known Facts About the Google Page Rank
Site owners are on the hunt for the green numbers on the Google page rank toolbar. That’s no secret, but do they all really know what Google page rank is about? How much should you really worry about your online business before you check page rank results? Information is the key to obtaining traffic and becoming the best in a line of business. But not many people pay attention to the numerous articles and websites that offer valuable data on how a site should be made and promoted.
Google page rank represents the basis of Larry Page’s and Sergey Brin’s search engine’s system of calculation. It is only a little part of how it really works and proves that Google’s fame and attention is not random, but obtained due to the quality of its searches. Google is the best search engine currently available and its efficiency is not equaled by any other existing search engine. Webmasters looking to evolve know that the Google page rank is the one who gave it its surplus of query validity and accuracy.
The value of a website on a certain keyword or key phrase (usually typed in by a user) is determined by the way that site is linked to other more or less valuable sites. In turn, those sites are evaluated by Google using the same criteria. In a few words, the whole process resembles a complex web, a combination of variables which are constantly and continuously changing.
When you check page rank, the number you read reflects a current status which might already be changing. Because the Internet consists in so many websites that are updated daily and because so many new pages and links constantly appear, Google needs to make updates as well. These updates can be seen once 2 or 3 months when the “Google dance” takes place and when all new variables have to be taken into consideration. Of course, the process takes place all the time, but only then are we able to see its results through the change of the Google page rank.
If you are interested in how well your site performs when it comes to such an evaluation, you should seriously consider these aspects before you check page rank again: links pointing to your site, the Google page rank of the sites that contain these links, the anchor text of the links and the on-site optimization (meta tags, tags, titles, description, keyword density for site content). As you can probably see, this means there are a lot of aspects involved in page ranking. Many things are controllable and web development companies take care of them in a professional manner. Webmasters are very careful with how they optimize their sites, for example. They carefully observe their Google page rank and constantly seek to raise the number shown by the Google toolbar. Some things are however, uncontrollable. If someone chooses to post a link to your site on his own site which is poorly optimized, his action might have negative effects on yours.
The Google page rank is a very sensitive issue which concerns a lot of webmasters who want their website displayed among the first results Google offers web surfers on certain keywords. Some don’t find it satisfying just to check page rank evolution in time. If for some reasons unknown to them, their Google page rank is modified, even for a short while, PR paranoia can set in. Some optimization methods can even be considered damaging because the PR the webmasters were observing has suddenly changed. The Google page rank is important, but must not be taken that seriously. Google constantly makes changes because the Internet itself is daily enriched with new information. Its spiders crawl up and down the web and their findings can have an effect on your site as well.
Errors can occur, like the very famous “spoofing” effect when a new page can borrow the Google page rank of another better ranked page to which it is connected. But errors can be corrected and so can the result you find when you check page rank. Good PR can turn bad because of a mistake, but it can also turn better just as fast. Your main worry should be to offer valuable information to your targeted public and do so by using the available optimization techniques provided by specialized companies. To regularly check page rank is not a bad practice. It is necessary to keep in touch with how Google sees your site. This is why we recommend using quickpagerank.com, a site that supplies valuable information about ranking in major search engines as well as number of backlinks pointing to your site.
Amelie Mag
http://www.articlesbase.com/internet-articles/known-facts-about-the-google-page-rank-122945.html
Indexing Websites – Is it better to submit to search engines a HTML or Flash version of your website?
A Few Questions – I have both a flash and HTML version of my website, but through the website platform I can only submit one version of my website, so I am wondering is it better to submit a flash version of the website or a html version of the website and why? Can google and other search engines even detect and read the content/text that I write into my flash website? Last question, on my website, instead of putting too much information on it, I used a pdf file for a price and information sheet with a link on the site to display the pdf in a web page…. do search engines read the pdf files where there is a link to the file on my site, and if so, does this still help or affect the sites page rank at all? Please don’t answer this question with a guess or your opinion, I am looking for answers to people who know about this from a personal or professional standpoint backed up by facts I can possibly see somewhere since I have a lot of money being invested into my website. Thanks!
i cant show you my sites for several reasons, BUT. Keep your flash site as far away from any marketing initiatives as possible. some search platforms are "ok" with a flash site, but you must adhere to standards of a mammoth ( aka google) in order to make it with your site, especially if it sells product or service ( a transaction based site). HTML is a must, and this is a primary way for google indexing. google does not waste any time in having its spider detect and index flash content. If your site has high relevancy and "age" and made in flash, google might assign it some ranking, but not high. Ranking will only be based on limited criteria.
as for PDF. You state that you invested a lot of money into your website, so why use PDF. It looks clean, and saves you some page-building time, but it does not help. certainly does not help page ranking, as google spider does not recognize PDF files – it has no reason to. If your PDF file is a restaurant menu, its ok to do it your way, since menu changes and you don’t always want for it to be spidered and indexed. On the other hand, if its your price list of products and services, while pricing might change and you might add more services – core services do stay and you WANT those indexed and indexed heavily. Create a page, put a short, but keyword-rich snippet of text at the top of the page ( or bottom) , and set it live. Effective use of PDF throughout websites would be limited to menu as i mentioned, and maps, charts, various layouts ) apartment, seating, etc) and the like
good luck with your site.
References :
in the industry
HTML has the characteristics that search
engines are looking for. Flash will not let your
content be searchable by the engine.
Whatever content you place into a non-html
type document cannot be searched by an
engine.
EDIT: I stand corrected! PDF can be searched by
content! Not schabby.
References :
If you want your website to be indexed and searched by search engines, then you need to go the HTML way since the search bots love HTML and they don’t understand Flash.
References :